Roll

Basics

• From this blog (4-5-2020):

"Pioneering the social money movement, Roll offers an intuitive way for creators to quickly spin up a personal token in a non-technical fashion. Their waitlist is booming and they currently have over 150 creators on the platform to date."

Technology

• Whitepaper can be found [insert here].
• Code can be viewed [insert here].

Implementations

• Built on:

Roadmap

• Can be found [Insert link here].

Audits

• Bug bounty program can be found [insert here].

Bugs/Hacks

• From Crypto Briefing (14-3-2021):

"Following a major breach of social money platform Roll, many popular personal tokens built on top of the platform have crashed. Based on on-chain analysis from researcher Igor Igamberdiev, it would appear that a key hot wallet at Roll was compromised. “As a result, an attacker earned almost [$5.7 million],” they said. With this key wallet compromised, the attacker was thus able to sell various personal tokens built on the Roll infrastructure. Igamberdiev also suggested that the attack may have been an “inside job” based on the attack’s anatomy."

• From Rekt (14-3-2021):

"$5.7 million gone, ripped from the liquidity pools of multiple DeFi influencers and “celebrities”. Over 7 hours since the attack and still no public statement from @tryrollhq. Saying "It's 4AM, we'll announce tomorrow" is bad enough, but not following up on that is even worse. The tokens were taken from a Roll hot wallet, which not only received social tokens from Roll’ multisig but was also sponsored by Roll multisig owners. As Ameen pointed out on Twitter; this attack could have been avoided if Roll had not “insisted on a fixed supply token setup where they sit on a time bomb of 10% of the supply of each social token minted on their platform Apparently, the hacker was not bullish long-term on any of the celebrities, as they chose to immediately dump each token for ETH and escape through Tornado Swap."

Usage

• From The Defiant (28-10-2020):

"There are now over 250 creators who have issued tokens through Roll with the total value of all social money on the platform recently surpassing $250M, 25 creators through Rally, and Grammy-winning musician RAC who is using Zora."

Projects

• KERMAN
• ALEX

Team, Funding, Partners

Funding

• From this blog (4-5-2020):

"They are backed by top angel investors and firms such as Gary Vaynerchuk (GaryVee), Spencer Dinwiddie from the Brooklyn Nets, Arthur Hayes (CEO of BitMEX) and Techstars Ventures."