De Beers

Basics

• Based in London
• From Forbes Blockchain 50 (19-2-2020):

"The end of blood diamonds? De Beers’ new software, Tracr, follows diamonds, which have undergone 3-D scans, as the gems are mined, cut, polished and sold. Already more than 30 participants, including Signet Jewelers—owner of Kay, Zales and Jared—have signed on. Tens of thousands of stones are being registered per month."

Tech

• Will use (19-2-2020): Ethereum

Team, investors, Partnerships, etc.

Team

• Key Executive: Jim Duffy, CEO of Tracr